Rapidly Changing Marketplace
In a rapidly changing healthcare environment, a pharmaceutical company found itself unable to respond quickly and effectively to shifts in market decision-making power, with more and more external stakeholders involved. So it asked Vintura to lead an organizational redesign for greater customer focus and cost-efficiency.
We started by forming joint cross-functional teams to help design the new structure. This co-creation model assured a high level of engagement throughout the client organization. And we actively managed staff satisfaction by listening to their feedback and concerns. This made sure we were able to complete the complex change process successfully, despite tight deadlines.
The new structure aligns the organization with stakeholder needs and interests, facilitating a customer-facing strategy that tracks market dynamics effectively. This has increased revenues and reduced costs to such an extent that our client is now its group’s best performing operating company in EMEA.